Recent data from the Institute of Women’s Policy Research (IWPR) revealed that about 29% of all business owners in America are women. This figure is up from 26% as recently as 1997.
In the last decade, there has been a growth of 68% in women-owned firms compared to only 47% growth for all businesses on record.
One aspect of women-owned businesses that stands out is the 265% increase in the number of minority women who have stepped up to be their own boss.
According to Fortune Magazine, women interested in starting their own small business should pursue certifications in their field to increase credibility.
Women entrepreneurs should seek out other women to partner with and learn from. They should strive to build their customer base by actively marketing and emphasizing their unique talents and abilities.